WASH Market-Based Solutions

We apply a rigorous and holistic approach to achieve financially sustainable, transformative, competitive, and locally owned WASH markets. Through stakeholder-driven and stakeholder-owned assessments of individual consumers, service providers, the enabling environment, the political economy, and other relevant factors, we can understand the system level incentives, barriers, and gaps.

Using the information gathered from the assessments, we work with local partners to co-create and identify interventions that facilitate the development of a robust WASH market. These market-based interventions can include testing and promoting new technologies; piloting new sales approaches or financing mechanisms; training entrepreneurs, producers, and government officials; providing logistical support; advocating for increased public funds; supporting policy reforms and new legislation; and enhancing governance structures and policies. We regularly evaluate our activities so that we can respond to barriers or constraints as they emerge.

Our approach helps ensure poor, vulnerable, and marginalized communities are able to gain access to WASH services and business opportunities, ultimately leading to their improved health and livelihoods.