Cancer stigma may lead to delayed diagnosis and treatment, especially in low- and middle-income countries. This exploratory, pilot study was conducted in India to explore the degree to which cancer stigma is perceived, experienced, and internalized among adults living with cancer and their primary caregivers. We conducted a survey of cancer patients and their caregivers in two Indian cities. The survey assessed perceived, experienced, and internalized stigma; demographic characteristics; patient cancer history; mental health; and social support. A purposive sample of 20 cancer survivor and caregiver dyads was drawn from an ongoing population-based cohort study. Overall, 85 percent of patients and 75 percent of caregivers reported experiencing some level (i.e., yes response to at least one of the items) of perceived, experienced, or internalized stigma. Both patients (85 percent) and caregivers (65 percent) perceived that community members hold at least one stigmatizing belief or attitude toward people with cancer. About 60 percent of patients reported experiencing stigma, and over one-third of patients and caregivers had internalized stigma. The findings indicate that fatalistic beliefs about cancer are prevalent, and basic education about cancer for the general public, patients, and caregivers is required. Cancer-related stigma in India should continue to be studied to determine and address its prevalence, root causes, and influence on achieving physical and mental health-related outcomes.
Perceived, experienced, and internalized cancer stigma
By Linda Squiers, Mariam Siddiqui, Ishu Kataria, Preet K. Dhillon, Aastha Aggarwal, Carla Bann, Molly Lynch, Laura Nyblade.
April 2021 Open Access Peer Reviewed
- First quantitative data on cancer stigma from the patients’ perspective in India, and to the best of our knowledge, the first data on cancer stigma in India from the caregivers’ perspective.
- Most of the patients and caregivers in our sample reported some level of perceived, experienced, or internalized stigma.
- Findings also indicate that fatalistic beliefs about cancer are prevalent and basic education about cancer for the general public, patients and caregivers is required.
- Cancer-related stigma in India should continue to be studied to determine and address its prevalence, root causes, and influence on achieving physical and mental health-related outcomes.
© 2022 RTI International. This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
- Materials and Methods
Perceived, Experienced, and Internalized Cancer Stigma: Perspectives of Cancer Patients and Caregivers in India
The burden of cancer is growing globally, with rising rates of incidence and mortality.1 India, for example, has high rates of breast, cervical, and ovarian cancers for women and oral, lung, and stomach cancers for men, with the number of total new cancer cases for 2018 estimated at over 1.1 million and the number of cancer deaths close to 800,000.2 Given the increasing cancer rates in India, understanding the burden of cancer on patients and their caregivers is important to improving access to care and social support. Cancer-related stigma is one potential barrier to care and support. Consequently, it is critical to understand cancer stigma in India better and the degree to which it is perceived, experienced, and internalized.3
Stigma is increasingly recognized as a fundamental determinant of health and health inequity,4 whether it is disease-specific or targeted towards marginalized groups. Disease- or health-specific stigma is defined as
a social process or related personal experience characterized by exclusion, rejection or blame that results from experience or reasonable anticipation of an adverse social judgment about a person or group identified with a particular health problem. The judgment is medically unwarranted with respect to the health problem itself….5
Stigma has been linked to lower uptake of screening for disease, linkage to care once diagnosed, retention in care, adherence to medication, social support, mental health, and overall poorer health outcomes for multiple conditions, including cancer.5 In India, limited research has been conducted on the relationship between cancer stigma and health seeking, treatment adherence, and health outcomes.6 However, stigma has been associated with delayed presentation for diagnosis and treatment6 and depression among breast cancer patients.7,8 There is a paucity of research on the impact of stigma on the social support and mental health of cancer patients and on secondary cancer stigma, which extends to family or other caregivers.
In India, cancer patients have reported the belief that people brought cancer upon themselves by breaking social mores, either in this life or a previous life9,10 (i.e., Karma) or that they have breast cancer because they have “bad character.”11 Bodily changes (disfigurement) caused by cancer and its treatment can also lead to stigma.10 Lack of knowledge about the causes of cancer and fear that cancer is contagious have also been identified as causes of stigma in India.9,10,12
Manifestations of cancer stigma in India range from social isolation within the home or community, gossip and verbal abuse, reduced marriage prospects (for self or children),9,12 and physical separation within the home—such as distinct eating spaces and washing utensils, clothes, and living spaces.10
Understanding (1) how cancer stigma manifests among cancer patients and caregivers—who often suffer from secondary stigma, (2) the critical role of household members in providing care for patients, and (3) the potential for cancer stigma to undermine the social support for, and mental health of cancer patients are critical to developing strategies to reduce the growing burden of cancer in India.2,13
This exploratory pilot study, conducted in two cities in India, aimed to better understand the degree to which cancer stigma is perceived, experienced, and internalized among adults living with cancer and their primary nonmedical caregivers. The study also sought to explore the degree to which stigma is associated with cancer patients’ self-reported mental health.
Materials and Methods
We conducted an interviewer-administered, in-person survey of adults who had been diagnosed with cancer and their caregivers in Chennai and Delhi, India, between December 2017 and February 2018. The two cities were chosen to represent both southern and northern regions, respectively.
Development of Data Collection Instruments
We developed two questionnaires, one for adults previously diagnosed with cancer (hereafter referred to as patients) and one for their caregivers. Each questionnaire assessed perceived, experienced, and internalized stigma as well as demographic characteristics, cancer history (patients), perceived social support, and mental health status. The questionnaires were developed in English, translated into Hindi (for the Delhi sample) and Tamil (for the Chennai sample), cognitively tested with 10 respondents, revised, and back-translated into English.
Knowledge of Cancer
Patients and caregivers were asked whether they were previously familiar with cancer (yes/no) and how much they knew about different cancer treatments (none, very little, some, a lot) before they (or the patient) had been diagnosed with cancer.
Patients were asked their level of agreement or disagreement with the statement, “I feel I have cancer because it is my destiny” and “There is nothing I could have done to prevent myself from getting cancer.”
Assessments of Stigma
Perceived stigma14 toward people with cancer in each respondent’s community was measured by four yes/no questions about how others in the community think about or behave toward someone with cancer. Using a four-point disagree/agree set of response options, both patients and caregivers were asked how “beliefs about cancer” affect their own or the patient’s ability to get healthcare or tell others about a personal cancer diagnosis.
To assess the degree to which respondents experienced cancer-related stigma,14–16 they were asked seven yes/no questions that assessed whether they had ever been excluded from social, religious, or family activities; received discriminatory remarks from family members; experienced verbal or physical harassment; or had someone say they were worried they might contract cancer from them. Respondents were asked if they had ever lost a job or a source of income because of having cancer or because they were the caregiver to someone who had cancer. Cancer patients were asked whether they had ever been denied healthcare or insurance because they had cancer.
Internalized stigma, also called self-stigma, was measured using the following four items: (1) I feel comfortable telling others about [my/patient’s name] disease; (2) I hide that [I/patient’s name] have cancer from others; (3) I often avoid social gatherings because [I have/patient’s name has] cancer; and (4) I feel ashamed [I have/patient’s name has] cancer. Response options included strongly disagree, disagree, agree, or strongly agree.
Mental health status was assessed through the Patient Health Questionnaire-417,18—a tool for screening patients for anxiety and depression—by asking respondents how often they had been bothered by problems as a result of having cancer. Response options included never, once or twice, several times, or most of the time.
A convenience, purposive sample of cancer patients and caregiver dyads was drawn from the ongoing Cardiometabolic Risk Reduction in South Asia (CARRS) Surveillance Study. CARRS is conducted by the Public Health Foundation of India and Centre for Chronic Disease Control (CCDC) and includes two different cohorts with a total population of over 20,000 adults aged 20 to 99 from the cities of Delhi and Chennai. At the time of the study, 56 total cancer patients were in the cohort: 25 in Chennai and 31 in Delhi. Of these patients, we purposively sampled 20 individuals—10 from Chennai and 10 from Delhi. Respondents were eligible if they (1) had previously reported they had cancer; (2) were between 30–80 years old; (3) were fluent in English, Hindi, or Tamil; (4) were willing and able to participate in an interview; and (5) had a caregiver who also was willing and able to participate in an interview.
Within the CARRS cohort in Delhi, we had difficulty finding enough cancer patients who met all eligibility criteria, especially having a caregiver who was also willing and able to participate. For one cancer patient, the caregiver was a minor and for a second, the caregiver had died. Because the number of people with cancer in the CARRS sample was small, we did not have additional cancer patients to recruit. To ensure we had an equal number of caregivers from Delhi and Chennai, we recruited one caregiver of a patient who had recently passed away and another of a patient who was older than 80 year of age. We used this approach because data were analyzed in aggregate rather than within dyads.
Three attempts were made to reach sampled respondents by telephone by a CARRS cohort study team member. Once an appointment was scheduled, the prospective respondent was contacted by telephone a day in advance to confirm the appointment or, if needed, to reschedule. The cancer patients and their caregivers were interviewed separately. Details of scheduling attempts were maintained in a tracking log.
Data Collection Methods
Trained interviewers conducted in-person interviews in respondents’ households. They received 6 days of training on interviewing methods, informed consent, questionnaire content, and in-depth practice using the questionnaire with the research staff. On the day of the scheduled appointment, the purpose of the study was explained again to the respondent and written informed consent was administered in the local language. The interview was conducted in either Hindi (in Delhi) or Tamil (in Chennai) and audio-recorded. Audio-recordings, field notes, and questionnaires were randomly checked for accuracy and completeness by the field supervisors.
Each respondent was assigned a unique study identifier to maintain anonymity. All audio-recordings, scanned copies of field notes, screeners, signed consent forms, and questionnaires were stored on password-protected computers. Survey data were entered manually into Microsoft Excel by a two-member data entry team and checked for quality.
Survey data were analyzed using SAS version 9.4. Descriptive statistics (frequencies and percentages) were calculated for all three stigma types (perceived, experienced, and internalized stigma). For experienced stigma, scores were calculated for each source group of stigma and for the total combined, with a respondent scored as having a particular type of stigma if they answered yes to at least one of the items measuring that type of stigma. Negatively worded stigma items were reverse scored. We computed Pearson correlations between the different forms of stigma and mental health. Before conducting correlation analyses, we recoded mental health scores so that a higher mental health score indicated more positive (better) mental health and lower score meant more negative (worse) mental health.
This study was approved by the ethics Institutional Review Boards of RTI International, the Public Health Foundation of India, and CCDC.
Of the 20 patients contacted to participate in this study, three declined to participate. To replace those three individuals, we re-examined the roster of the remaining cancer patients in the registry and selected an alternate who most closely matched the characteristics of the originally sampled patient in terms of location, sex, age, and cancer type. The final sample included 20 patients and caregivers, with 10 from Chennai and 10 from New Delhi.
Background information on the sample is summarized in Table 1. The patient sample was 60 percent female and relatively evenly distributed across age categories. Most patients were married (60 percent) or widowed (35 percent). Most patients (85 percent) had some secondary school or a higher level of education. Caregivers had similar demographic characteristics as the patients, except that half of caregivers reported not being covered by health insurance.
|Characteristic||Patient (N = 20)
|Caregiver (N = 20)
|Intestinal or stomach||2 (10)||N/A|
|Throat, thyroid, tongue||5 (25)||N/A|
|30–39||3 (15)||6 (30)|
|40–49||2 (10)||4 (20)|
|50–59||5 (25)||6 (30)|
|60–69||5 (25)||3 (15)|
|70–79||5 (25)||1 (5)|
|Male||8 (40)||9 (45)|
|Female||12 (60)||11 (55)|
|Never married/single||0 (0)||1 (5)|
|Married||12 (60)||17 (85)|
|Widow/widower||7 (35)||2 (10)|
|Divorced/separated||1 (5)||0 (0)|
|At home doing housework||11 (55)||10 (50)|
|Unemployed||1 (5)||0 (0)|
|Unskilled laborer/farming/skilled laborer||1 (5)||2 (10)|
|Professional||1 (5)||4 (20)|
|Self-employed||2 (10)||2 (10)|
|Other||4 (20)||2 (10)|
|Unable to read and write, illiterate||1 (5)||0 (0)|
|Up to primary school||2 (11)||2 (10)|
|Secondary school||5 (26)||2 (10)|
|Senior secondary school||7 (37)||8 (40)|
|Graduate||6 (21)||5 (25)|
|Professional degree/postgraduate||0 (0)||3 (15)|
|How often able to meet basic needs in past 12 months|
|Never||0 (0)||0 (0)|
|Some of the time||2 (11)||5 (25)|
|Always||16 (89)||15 (75)|
|How often able to afford essential needs in past 12 months|
|Never||0 (0)||0 (0)|
|Some of the time||6 (33)||8 (40)|
|Always||12 (67)||12 (60)|
|Not covered||4 (20)||10 (50)|
|Employees State Insurance Scheme||1 (5)||1 (5)|
|Central Government Health Scheme||3 (15)||4 (20)|
|Community Health Insurance Programme||0 (0)||1 (5)|
|Other health insurance through employer||0 (0)||1 (5)|
|State Health Insurance Scheme||1 (5)||0 (0)|
|Other privately purchased commercial health insurance||0 (0)||0 (0)|
|Other||9 (45)||3 (15)|
|Don’t know||2 (10)||0 (0)|
|Patient is under your insurance|
|Don’t know||N/A||1 (5)|
|Not applicable||N/A||2 (10)|
|Doctor told family about the diagnosis before you were told|
|Who told you about the diagnosis|
Cancer Knowledge and Fatalism
Before their own diagnosis, 80 percent of patients reported knowing nothing about how to prevent cancer, and 75 percent knew nothing about different ways cancer could be treated. Most of the 20 patient respondents (85 percent) agreed they felt they had cancer because it was their destiny, compared with 40 percent of the 20 caregivers. Almost all patients (90 percent) agreed that there was nothing they could have done to prevent themselves from getting cancer, compared with 55 percent of caregivers.
The proportion of patients and caregivers who perceived there was stigma toward people with cancer in their community was similar, except for two items: more patients (65 percent) reported that neighbors are typically not told if someone has cancer compared with caregivers (36 percent); and more patients (40 percent) than caregivers (25 percent) agreed that beliefs about how or why people get cancer make it difficult for them to get healthcare (Table 2). Overall, 85 percent of patients and 65 percent of caregivers agreed to least one measure of perceived stigma (Table 3).
|Questionnaire Item||Percent with Stigma|
|n/N (%)||n/N (%)|
|Are people in your community afraid that cancer can spread from person to person? Response = Yes||4/16 (25)||5/16 (31)|
|Do people in the community think that cancer is a curse or result of past sins? Response = Yes||4/16 (25)||6/17 (35)|
|If someone in your community has cancer, do they typically tell the neighbors? Response = No||11/17 (65)||5/14 (36)|
|Do people in the community avoid talking or eating with a person having cancer? Response = Yes||3/18 (17)||5/16 (31)|
|Beliefs about how or why people get cancer make it difficult for [me/the patient’s name] to get healthcare. Response = Agree or Strongly Agree||8/20 (40)||5/20 (25)|
|Beliefs about how or why people get cancer make it difficult for me to tell others [I/the patient] have cancer. Response = Agree or Strongly Agree||3/20 (15)||3/20 (15)|
|If people in my community found out [I/patient’s name] had cancer, I would no longer be respected. Response = Agree or Strongly Agree||4/20 (20)||2/19 (11)|
Family and Community
Please indicate whether you have also had these experiences because you have had cancer.
|Have you ever been excluded from social or work gatherings or activities—for example, weddings, funerals, parties, clubs?||0/19 (0)||0/20 (0)|
|Have you ever been excluded from religious activities or places of worship?||0/18 (0)||0/20 (0)|
|Have you ever been excluded from meals or activities where only family is invited?||0/20 (0)||0/20 (0)|
|Have you ever been aware of family members making discriminatory remarks or gossiping about you?||3/20 (15)||0/20 (0)|
|Has someone ever verbally harassed you—for example, yelled, scolded, or was otherwise verbally abusive?||1/20 (5)||0/20 (0)|
|Has someone ever physically harassed or hurt you or was otherwise physically abusive?||0/20 (0)||0/20 (0)|
|Has anyone ever said they were worried they might contract cancer from [you/patient’s name]?||5/20 (25)||1/20 (5)|
|Have you ever been denied healthcare?||0/20 (0)||N/A|
|Have you ever been denied health insurance?||4/16 (25)||N/A|
|Have you ever lost a job or a source of income?||5/8 (63)||3/12 (25)|
|Internalized Stigma||I don’t* feel comfortable telling others about [my/patient’s name] disease.||4/19 (21)||6/20 (30)|
|I hide that [I have/patient’s name has] cancer from others.||2/20 (10)||4/20 (20)|
|I often avoid social gatherings because [I have/patient’s name has] cancer.||4/20 (20)||2/20 (10)|
|I feel ashamed [I have/patient’s name] has cancer||6/20 (30)||0/20 (0)|
|Types of Stigma Experienced (Yes to at least one item)||Patients
(N = 20)
(N = 20)
|n||% (95% CI)||n||% (95% CI)|
|Perceived stigma||17||85 (62–97)||13||65 (41–85)|
|Experienced stigma (excluding healthcare)||9||45 (23–68)||4||20 (6–44)|
|Experienced stigma (including healthcare)||12||60 (36–81)||N/A||N/A|
|Family and community||6||30 (12–54)||1||5 (0–25)|
|Employment||5||63 (24–91)||3||25 (5–57)|
|Internalized stigma||7||35 (15–59)||7||35 (15–59)|
|Overall||17||85 (62–97)||15||75 (51–91)|
Across the three dimensions assessed for experienced stigma, 60 percent of patients reported having experienced at least one form of stigma because of having cancer (Table 3), whereas 30 percent of patients reported experiencing at least one form of stigma from family or community members, with most stigmatizing experiences being from family or friends. One-quarter of patients reported having had someone say they were worried they might contract cancer from them, and 15 percent reported they had been aware of discriminatory remarks that family members had made about them because of their cancer. Although no patient reported being denied healthcare because they had cancer, 25 percent reported being denied health insurance because they had cancer (Table 2).
Overall, 35 percent of patients and caregivers endorsed at least one measure of internalized stigma (Table 3). Although 30 percent of patients reported feeling ashamed they had cancer, no caregiver said they felt ashamed of the patient for having cancer (Table 2).
As a result of having cancer, 40 percent of patients reported having little interest or taking pleasure in doing things; 30 percent felt nervous, anxious, or on edge; 30 percent felt they could not stop or control worrying; and 15 percent felt down, depressed, or hopeless either several times or most of the time in the past 2 weeks (Table 4).
|Over the past 2 weeks, how often have you been bothered by any of the following problems as a result of having cancer?||Never
(N = 20)
|Once or twice
(N = 20)
(N = 20)
|Most of the time
(N = 20)
|Feeling nervous, anxious, or on edge||11 (55)||3 (15)||2 (10)||4 (20)||20 (100)|
|Not being able to stop or control worrying||12 (60)||2 (10)||4 (20)||2 (10)||20 (100)|
|Little interest or pleasure in doing things||11 (55)||1 (5)||2 (10)||6 (30)||20 (100)|
|Feeling down, depressed, or hopeless||14 (70)||3 (15)||0 (0)||3 (15)||20 (100)|
Correlations between each type of stigma and mental health showed that internalized stigma seemed to be negatively associated with overall mental health (Table 5). Specifically, having any internalized stigma seemed to have a moderate association with feeling nervous and anxious, uncontrolled worrying, and feelings of depression and hopelessness. Given the small sample size, it was not possible to test for statistical significance.
|Overall mental health||−0.27||−0.11||−0.16||−0.53|
|Feeling nervous, anxious or on edge||−0.29||−0.12||−0.14||−0.46|
|Not being able to stop or control worrying||−0.45||−0.25||−0.24||−0.56|
|Little interest or pleasure in doing things||−0.01||0.09||0.03||−0.18|
|Feeling down, depressed, or hopeless||−0.10||−0.08||−0.17||−0.46|
Very few studies have assessed the degree to which patients in India feel stigmatized because of their cancer diagnosis.3–5,20 Although limited by the small sample size, this exploratory pilot study provides some of the first quantitative data on cancer stigma from the patients’ perspective in India and, to the best of our knowledge, the first data on cancer stigma in India from the caregivers’ perspective.
We found that cancer-related stigma is common, as measured by agreeing with at least one statement within each type of stigma, among both patients (85 percent) and caregivers (75 percent). Among the different types of stigma measured (i.e., perceived, experienced, and internalized), perceived stigma within the community was noted most frequently. These results are consistent with other studies on perceived cancer stigma in India. For example, fear of casual transmission of cancer through day-to-day interaction, which was linked to social and physical isolation of patients, has been documented in qualitative studies in India.9,10,12,21 In our study, one-quarter of patients (25 percent) and almost one-third of caregivers (31 percent) perceived that people in the community are afraid cancer can spread from person to person. In addition, a substantial proportion of participants (17 percent of patients and 31 percent of caregivers) perceived that people in the community avoided talking or eating with a person who has cancer. One-quarter of patients (25 percent) reported that someone had told them they were worried they might contract cancer from them, illustrating that the perceived stigma is grounded in lived experience.
Qualitative studies in India have documented the belief that cancer is something one brings upon oneself because of behavior in this or prior life.9,10 We found that one-quarter of patients (25 percent) and over one-third of caregivers (35 percent) perceived that people in the community believe that cancer is a curse or the result of past sins, which may be the source of perceived, experienced, and internalized stigma. Future studies should explore whether these beliefs are at the root of cancer stigma and if messages to dispel them would be accepted within different religions and subcultures in India.
We observed that the majority of patients (85 percent) experienced at least one form of stigma and that over one-third of both patients and their caregivers (35 percent) endorsed at least one internalized stigma item. Our results also suggest that there may be a relationship between internalized stigma and poor mental health among patients. Although this study was unable to determine a causal linkage, future work should explore this potential association, especially in countries such as India where fatalistic beliefs about cancer are prevalent. Understanding the relationship between fatalistic views, internalized stigma, and mental health could help identify relevant modifiable risk factors for stigma and stigma-related mental health problems and inform the development of interventions to support cancer patients before, during, and after treatment.
Although caregivers reported cancer-related stigma within their communities, they generally did not report being personally stigmatized as a result of being a caregiver. Nevertheless, 30 percent still said they did not feel comfortable telling others that they provide care to a cancer patient, and 20 percent hid that the person for whom they cared had cancer. This finding may suggest that caregivers either feared the reactions from others or believed that it is socially unacceptable to discuss someone else’s cancer. Reasons should be clarified in future research.
The most notable limitation of this exploratory pilot study is that it relied on a sample of convenience and had limited statistical power. It is also worth noting that the CARRS cohort (a part of the National Institutes of Health 2-year planning grant to develop a Regional Centers of Research Excellence in Non-communicable Diseases in India [P20]) recruited from urban populations; therefore, the results may not apply to rural populations in India. Additionally, although the length of time since cancer diagnosis among participating patients varied, the small sample size did not allow assessment as to how this factor might influence perceived, experienced, and internalized stigma. Finally, we adapted stigma measurement from other stigmatized conditions because of a lack of validated cancer stigma scales for India. Future studies should evaluate the instruments used for validity and reliability for assessment of cancer stigma in India. The applicability of certain questions and measures across disease conditions suggests common platforms for addressing stigma for conditions such as HIV and cancer.
Despite its limitations, this exploratory pilot study provides some of the first quantitative findings on cancer stigma in India and confirms some of the themes that have emerged from qualitative studies on cancer stigma. It also demonstrates the potential utility of measuring cancer stigma quantitatively.
Cancer-related stigma in India should continue to be studied to determine its prevalence, root causes, and influence on disease prognosis, quality of life, and treatment outcomes.
This research was supported by grant 9P20CA210298 to Emory University and RTI subaward 35176. This work was also supported by the Wellcome Trust/DBT India Alliance Fellowship [grant number IA/CPHE/17/1/503340] awarded to Dr. Aastha Aggarwal.
The study team would like to acknowledge the support from the following individuals: Dipika Bumb, who reviewed the questionnaire and coordinated interviewer training; Jeffrey Novey who edited the manuscript; and Drs. Theresa Gillespie and Michael Goodman, who provided input into the initial study design and comments on the manuscript.
RTI Press Associate Editor: Emilia Peytcheva