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Lessons from Recruiting Second Life Users with Chronic Medical Conditions: Applications for Health Communications
Swicegood, J., & Haque, S. (2015). Lessons from Recruiting Second Life Users with Chronic Medical Conditions: Applications for Health Communications. Journal of Virtual Worlds Research, 8(1), 1-16. https://jvwr-ojs-utexas.tdl.org/jvwr/article/view/7097
Second Life (SL) is a virtual world with a number of venues for social interaction. SL integrates various aspects of a user’s social life through activities which span both health and non-health related topics. Users visit SL largely for social interaction, entertainment and play, which makes it a powerful platform for health communications as health messages can be integrated in an alternate venue. As part of a larger project, we conducted an online survey of SL users who self-identified as having diabetes, chronic pain, HIV + status or cancer. Lessons learned from recruiting users with these conditions can be used to develop and disseminate health communications in SL.