Communication Design
Focus Areas

Communication Design

A multidisciplinary team of thought leaders

Our clients come to us to develop communications that resonate with people and motivate them to make informed decisions or change their behavior. Our evidence-based solutions help create accessible, engaging communication materials perfectly tailored to your audience and your goals.

We offer:

  • Branding, Creative, and Content Strategy
  • Message and Materials Development
  • Website, App and Digital Product Development
  • Usability Testing and Prototyping
  • Virtual Reality Solutions

 

Project Highlight

Enhancing Patient-Provider Communication for Tailored HIV Care

CDC and RTI collaborated to develop Positive Health Check, a highly tailored, video-based interactive intervention to help people with HIV achieve better clinical outcomes through improved communication with their health care provider. We engaged a diverse group of patients and clinicians during the development of the intervention content and structure. Patients use a tablet to access Positive Health Check with minimal assistance from staff, making it ideal for use in a variety of clinical settings.

Project Highlight

Leveraging Digital Communication in India

To help public health organizations in India better engage communities online, we created a free Digital Health Communication Toolkit. The toolkit, which was awarded “Best Training Material” by the American Public Health Association, includes best practices for digital media through a public health lens, along with case studies and recommendations for effective message development. To disseminate and test the toolkit with public health organizations, we hosted a one-day workshop in New Delhi that included interactive sessions and design-thinking activities to address some of India’s greatest public health challenges.

Project Highlight

Empowering 150+ Organizations for Pregnancy Prevention

Our team adopted a user-centered design approach to create an interactive tool that helps Adolescent Pregnancy Prevention grantees increase the visibility of their programs. The Studio, funded by the Family and Youth Services Bureau, received a 2017 Digital Health Award. The proprietary tool allows grantees to customize and add their organization’s logo to client-approved web badges, tip sheets, and infographics. The tool is part of The Exchange, a website our team created that included user research, content development, branding, prototyping, and testing.