Jon Poehlman

Program Manager, Social Innovation and Communication Strategy

Jon Poehlman


  • BA, Anthropology, University of Virginia
  • MA, Anthropology, Georgia State University
  • PhD, Anthropology, University of South Florida

Jon Poehlman, as an applied anthropologist, conducts ethnographically informed and participatory inspired research into how individuals and audiences think, engage, and express themselves concerning the topics important to their lives. Using these insights, he leads the development of communication campaigns and materials to promote positive behavior change, especially on health-related issues.

Dr. Poehlman’s recent projects include developing a campaign to prevent Zika virus infection among pregnant women in Puerto Rico, using design thinking to develop and test financial education messages and tools, and promoting demand for male circumcision to prevent HIV/AIDS in African countries. He has lived in Malawi and has conducted research in number of countries in Africa and Asia.

Dr. Poehlman has been with RTI since 2003 and received the RTI President’s Award in 2009. He is a fellow of the Society for Applied Anthropology and a member of the Society for Anthropological Sciences.