• Article

California bone health campaign: Using social marketing to promote 1% milk with low-income Latino mothers

Citation

Lefebvre, R., Walter, CG., Bell, EJ., Martinez, NA., Takada, E., Rodriguez, LM., & Agron, P. (2001). California bone health campaign: Using social marketing to promote 1% milk with low-income Latino mothers. Social Marketing Quarterly, 7(3), 52-56. https://doi.org/10.1080/15245004.2001.9961164