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25 years of social marketing

Looking back to the future

Lefebvre, R. (1997). 25 years of social marketing: Looking back to the future. Social Marketing Quarterly, 3(3&4), 51-58. http://www.socialmarketingquarterly.com/archive/Vol%20III(3-4)/III_3-4_g_25Years.pdf

Publications Info

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RTI shares its evidence-based research - through peer-reviewed publications and media - to ensure that it is accessible for others to build on, in line with our mission and scientific standards.

Recent Publications

Article

Herpes zoster vaccination: Primary care provider knowledge, attitudes, and practices

December 2025
Article

Patient-reported outcome improvements following scalp hair regrowth among patients with Alopecia Areata: analysis of the ALLEGRO-2b/3 trial

December 2025
Article

Plain language summary of mortality rates of patients with Parkinson’s disease psychosis who were treated either with pimavanserin or with different second-generation (atypical) antipsychotics

December 2025
Article

Corrigendum to "client attitudes toward virtual treatment court" [J. Subst. Abuse Treat. 140 (2022) 108833]

June 2025
Article

Missed opportunities: Public health messaging in media coverage of drug seizures

June 2025
Article

The role of the gut microbiome in the associations between lead exposure and child neurodevelopment

May 2025
Article

Mental health-related help-seeking and the role of HIV care providers: A qualitative study with people with HIV in Cameroon

May 2025
Article

Qualitative results from a pilot study of an automated directly observed therapy intervention using artificial intelligence with conditional economic incentives among young adults with HIV

May 2025
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