10 things survey researchers should know about Twitter

Citation

Murphy, J. (2014). 10 things survey researchers should know about Twitter. In K. Woodfield (Ed.), Social Media in Social Research: Blogs on Blurring the Boundaries (Chap. 20) London, UK: NatCen Social Research.

Abstract

Over the last couple years, I've been looking at Twitter's potential in survey research. Why Twitter? Because it's vast, it's fast, and it's cheap. But is it useful for research? Here are ten things survey researchers should know about Twitter.