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Linda Squiers

Senior Health Communication Scientist

Linda Squiers, PhD, is a research and evaluation methodologist with more than 20 years' experience in health communication research. Her research interests include health literacy, health information seeking, disseminating evidence-based recommendations, implementation research, cancer communication, and social marketing.

Dr. Squiers has experience in survey research, questionnaire design, program planning and evaluation, and both quantitative and qualitative data collection and analysis. She has conducted literature reviews, content analyses, and numerous formative research studies using focus groups and in-depth interviews with a wide range of different groups.

Dr. Squiers currently directs a large, randomized trial of the National Cancer Institute's QuitTxt program, survey and evaluation projects for the Livestrong Foundation, and supports numerous other projects.

She received a grant to develop a tool ( to help newly diagnosed cancer patients share their diagnoses with their children and has received funding support from RTI to conduct two studies that focus on the dissemination of U.S. Preventive Service Task Force recommendations about breast and prostate cancer screening.


PhD, Health Education, University of Maryland, College Park; MA, Health Education, University of Maryland, College Park; BS, Family Studies, University of Maryland, College Park.

Latest Publications

Treiman, K., Bann, C., Squiers, L., Hemingway, B., Arvey, S.R., Eargle, E., et al. (2015). Cancer support services outside of clinical settings: An evaluation of LIVESTRONG Foundation’s Cancer Navigation Program. Journal of Oncology Navigation & Survivorship, 6 (3):8-17.
Finney Rutten, L.J., Ebbert, J.O., Jacobson, D.J., Squiers, L.B., Fan, C., Breitkopf, C.R., et al. (2014). Changes in US Preventive Services Task Force recommendations: Effect on mammography screening in Olmsted County, MN 2004-2013. Preventive Medicine, 69 :235-238.
Kane, H.L., Halpern, M.T., Squiers, L.B., Treiman, K.A., & McCormack, L.A. (2014). Implementing and evaluating shared decision making in oncology practice. CA: A Cancer Journal for Clinicians, 64 (6):377-388.
Squiers, L., Renaud, J., McCormack, L., Tzeng, J., Bann, C., & Williams, P. (2014). How Accurate Are Americans' Perceptions of Their Own Weight?. Journal of Health Communication, 19 (7):795-812.
Hemingway, B.L., Hendrick, C.E., Eargle, E., Squiers, L., Bann, C., Tzeng, J., et al. (2014). Livestrong Cancer Navigation: Addressing Cancer Survivors' Needs Outside of the Clinical Setting, Annals of Behavioral Medicine, 47 :S152-S152.
View all publications by Linda Squiers (31)


  • Program Planning and Evaluation
  • Cancer Education and Communication
  • Health Literacy
  • Web-based Health Education Tools