Comparing Adolescent Reactions to National Tobacco Counteradvertising Advertisements Using Web-TV

Niederdeppe, J., Hersey, J., Farrelly, M., Haviland, M., & Healton, C. (2005). Comparing Adolescent Reactions to National Tobacco Counteradvertising Advertisements Using Web-TV. Social Marketing Quarterly, 9(1), 3 - 18.

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