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James C. Hersey

Senior Research Psychologist

James Hersey, PhD, is a senior research psychologist with more than 30 years of experience in designing and analyzing the evaluation of health, nutrition, and health promotion programs and social marketing campaigns. He has directed a series of evaluation projects of health communications and social marketing programs including national, state, and local programs in tobacco control, nutrition, obesity, and prevention of chronic disease. Projects have included evaluations of Supplemental Nutrition Assistance Program (SNAP) education in seven states, an evaluation of the cost-effectiveness of public education for adult immunization, and an evaluation of programs designed to prevent complications associated with diabetes.

Education

PhD, Developmental Psychology, University of Michigan; MS, Psychology and MA, Sociology, University of Michigan; BS, University of Maine.

Latest Publications

Supplemental Nutrition Assistance Program education and evaluation study (Wave II)
Long, V., Cates, S., Blitstein, J., Deehy, K., Williams, P., Morgan, R., Fantacone, J., Kosa, K., Bell, L., & Hersey, J. (Dec 2013)
Questions Regarding Nutrient Profiling System Response — Journal of the Academy of Nutrition and Dietetics
Arsenault , J.E., Fulgoni, V.L., Hersey, J.C., & Muth, M.K. (May 2013)
Effects of front-of-package and shelf nutrition labeling systems on consumers — Nutrition Reviews
Hersey, J.C., Wohlgenant, K.C., Arsenault , J.E., Kosa, K.M., & Muth, M.K. (Jan 2013)
Initiation with Menthol Cigarettes and Youth Smoking Uptake — Addiction
Nonnemaker, J., Hersey, J., Homsi, G., Busey, A., Allen, J., & Vallone, D. (Jan 2013)
A novel approach to selecting and weighting nutrients for nutrient profiling of foods and diets — Journal of the Academy of Nutrition and Dietetics
Arsenault , J.E., Fulgoni, V.L., Hersey, J.C., & Muth, M.K. (Dec 2012)
View all publications by James C. Hersey (58)